Leadership Institute

SOLUTIONS

Business and professional people clearly recognize and validate the importance of communication by a search to improve their skills. Effective communication skills are a desired commodity in today's job market. The April 30, 2001 Wall Street Journal "Report on the Top Business Schools" states that nine out of ten recruiters said they consider communication and interpersonal skills very important.

Corporations value such things as team-building, sales ability, presentation skills, accountability, customer service, total quality management, and 360 degree employee evaluations. That, and the increasingly rapid changes in the workplace, make management acutely aware of the importance of competent communicators. The seas of change are best navigated by those who know how to ask for and give directions.

The University of Chicago Graduate School of Business provides a Leadership Institute to the Executive Program MBA students who reside in Chicago for one week each summer. MEANINGFUL MEASUREMENT, INC. conducts one of three educational tracks. Persuasive Communication: Business & Professional Speaking is designed to meet the professional person's needs by utilizing proven teaching methods. This training was customized to address the particular requirements of the Graduate School of Business students.

The Scientific Method, cutting-edge measurement techniques, classical pedagogy, and innovative teaching combine to make Persuasive Communication: Business & Professional Speaking a unique experience. This training goes beyond "soft skills" and brings Science into the classroom. Precise measurement provides scientific documentation of results, and turns a subjective situation into a quantifiable one.

Results of the Leadership Conference
179 students in the 2001 Leadership Institute group and 78 students in the 2002 Leadership Institute group responded to questions about what they learned during the course with an overwhelmingly positive reaction to the effectiveness of the training created by Meaningful Measurement.

Strongly Agree/Agree

"As a Result of the Workshops..."

I feel more confident when giving a speech.

I am better at presentations.

I will use the Motivated Sequence.

I improved my delivery skills.

I improved my organizational skills.

2001 Conference

88%

82%

95%

87%

77%